Dual Program
The Dual MBA-DBA program blends advanced management skills with research training, preparing students for leadership roles and enabling them to tackle complex business challenges and drive innovation.
Welcome!
Week 1.1. Introduction ro International Management
Week 1.2 mportance of international management
Week 2. Hofestede-s Cultural Framework
Week 4_ Cultural Stereotyping and Social Institutions
Week 5_ Cross-Cultural Assignments
Week 6_ Strategies for Expanding Globally
Week 7_ The Necessity of Global Markets
Week3. GLOBE Framework
MBA Module 1 Exam
Week 1_ Marketing and the Marketing Process
Week 2_ The Marketing Mix and the 4Ps of Marketing
Week 3_ Factors Comprising and Affecting the Marketing Environment
Week 4_ The Evolution of Marketing Concept
Week 5_ Determining Consumer Needs and Wants
Week 6_ Customer Relationship Management (CRM)
Week 7_ Ethical Marketing
MBA Module 2 Exam
Module 1_ Introduction
Module 2_ Accounting Basics
Module 3_ The Accounting Equation
Module 4_ Technological Advances
Module 5_ Ratio Analysis
MBA Module 3 Exam
Week 1_ The Role of Finance and the Financial Manager
Week 2_ How Organizations Use Funds
Week 3_ Obtaining Short-Term Financing
Week 4_ Raising Long-term Financing
Week 5_ Equity Financing
Week 6_ Securities Markets
Week 7_ Buying and Selling at Securities Exchanges
MBA Module 4 Exam
Week 1 Achieving High Performance through Human Resources Management
Week 2_ Employee Recruitment
Week 3_ Employee Selection
Week 4_ Employee Training and Development
Week 5_ Performance Planning and Evaluation
Week 6_ Employee Compensation and Benefits
MBA Module 5 Exam